Pitches, Blogging, Networking, Emailing, Media Plans & Kits! These are a few of my favorite things.

Loved this tweet by Gregory Russell, winner of the tweeting competition (he is good), and fellow Fashion PR enthusiast with whom I got to #PRnerd it up at Fashion PR Con in NYC! Tanchis be going places! #SiSePuede

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It was the ultimate meeting of the #PRNerds with some of the most amazing girls in the industry hosting, Crosby Noricks and Danika Daly. Bringing together aspiring publicists from all over the country and world, I am incredibly grateful I was among those in attendance.

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Photo Credit: Alexandra Dimichino

What is Fashion PR Con?
It is straight up Chevere (awesome). It’s perfect any for aspiring publicist-in-the-making, especially in their “This Isn’t College Anymore” stage in life (for near post college, post college, and post entry-level professionals). Fashion PR Confidential is the first of its kind. It’s a two-day workshop unlocking the secrets of fashion PR. This year it took place at WE CREATE NYC. I really recommend this experience to anyone aspiring to be a publicist in fashion.

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As a career jumper, not pursing the grad school route to do it, finding networks and participating in professional development of this kind is essential for success. Fashion PR Con provides the ultimate crash course with practical tips and know-hows for working in the industry. Just remember to bring your flats for the 8 flights of stairs to climb! Que Yuca! …but it’s so worthwhile.

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Photo Credit: Alexandra Dimichino

What Happens at Fashion PR Con?
Absolutely everything– accomplishing a great deal in one weekend! We created mini PR plans on day 1, working with groups of great minds who all think alike. We all brought a variety of perspectives and skills, and were able to make great connections including with a fellow San Dieagan, Angelina, and Tatiana from Canada. We came from SD to NYC! Represent!

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On day 2 we got personal one-on-one feedback on our crafted pitches, participated in a speed networking round, and learned from the wise in the industry – including editor, Julia Rubin from Teen Vogue,Jinna Boo of the fantastic fashion blog, Grease and Glamour and publicist at Club Monaco, and finally a digital PR guru from The Row, Ruthie Friedlander. Did I mention there were cupcakes involved? The panza got the love from Megs Sweet Treats!

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What I wore to Fashion PR Con: Professional Attire from Anthropologie
Networking events and professional development opportunities are important for growth in any career. In fact, Ruthie Friedlander advised us to “stay at a job as long as you are still learning, when you’ve stopped…you’re quitting.” I really enjoy conferences and workshops actually; it is the lifelong learner in me.

When attending, I make sure to dress for the occasion, not only because I love it, but because there is something powerful about dress and overall presentation. In a previous post, on professional attire in the teaching industry, Trendy Teachers what we can learn from Obama, I share how I’d like to put part of the blame on the way teachers dress as reason to why we are so underpaid and undervalued. Sounds harsh, but Julia Rubin’s comment of “be professional so editors take you and your clients seriously“, really struck a chord with me for this reason. Although Julia purposed this in the context of email etiquette to an editor, professionalism is important when dressing, especially for the Fashion PR career – style is a uniform. For the fellow tanchinistas, here is how I curated style – the tanchi way:

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I wore Anthropologie.
I love my Anthropologie, there is no secret there. They are one of the leading petite apparel offerings for tanchis and have an endless array of panza friendly attire. I wore a pair of High Halls Pumps by Miss Albright in a wine color suede with glittery light pink sparkles – a perfect height for the business occasion and just the right amount of glitz to be able to wear to a “business casual” event. Since I wore a fun shoe, I paired it with more neutral tones and conservative attire. I wore black bebe (of course) Kristie pants (size 10), a similar pair is the Petite Dania Skinny Pant. Finally, a petite size M, Striped Candence Top – or as I like to call my peter pan collared Chanel-like top that I have worn numerous times since purchasing. In fact, I previously wore this very outfit to an Anthropologie Petite Shop event with designer Corey Lynn Calter. I have no shame in repeating an outfit – in fact I embrace it with my mantra of “less is more.” I love when I get the most use I can out of an outfit. I find that with Anthropologie attire you get longevity and versatility in most of their garments.

Why I went to Fashion PR Con
“Coupled with a big yucky fear that I didn’t look right (read: wasn’t thin/pretty enough) or have the right connections/confidence to play the part of aspiring fashion editor in New York City meant that I only applied to college in California. I went to the one that offered me the most scholarship money, but no classes in fashion, advertising, marketing, nada.” -Crosby Noricks, from Ready to Launch: The PR Couture Guide to Breaking into Fashion PR

When I read that upon the first pages of Crosby Norick’s book (which by the way every aspiring fashion PR girl has to read this!), I was hooked. She essentially called out the invisible script I’d been playing in my head for years and now that I have “outgrown my old script,” I can’t believe how freeing the experience has been and how incredibly hard the growth was. All thanks to the personal finance guru I follow and his ideas on “invisible scripts” – Ramit Sethi from I Will Teach you To Be Rich.

What’s Personal Finance got to do with Fashion PR Dreams?
One of my favorite bloggers and thought leaders is Ramit Sethi. He writes about personal finance, but really so much more. I discovered his blog about 2 years ago and it dramatically changed my life. By applying what I call “Ramitting,” I’ve been able to negotiate credit card APR rates, create a budget for blogging, and most recently, conquer ‘invisible scripts’ to pursue a career in fashion and lifestyle PR.

What are Invisible Scripts?
An invisible script is an assumption that is so baked in to how you view the world and your choices that you don’t even question it. It often involves an inner voice telling you what you should do, need to do, or can’t do

Ramit writes about invisible scripts in his blog post, The Invisible Scripts that Guide Our Life. Beliefs are pre-written by our societal values and my invisible script is much like that of Crosby Noricks’ story and not feeling adequate to be a PR Girl. Needless to say, I read every page of the text with great conviction.

I Thought the Dream was Completely Out of Reach.
The most important lesson I learned from my career experience is that I choose not to pursue “fashion passions” (Kelly Cutrone would kill for the use of such a phrase) because I was afraid I would be seen as selfish and superficial for leaving such important work (teaching)- work that makes a difference in this world. In fact, I would hide my Kelly Cutrone books and lock the door when I read them during my convent days in my teacher service program. But here I am, a graduate of Fashion PR Confidential and making my way in the Fashion PR world with panza and all.

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Hashtag #FashionPrCon
Follow the hashtag ‪#fashionprcon for great info, insights, + pics! Wishful thinking, but wish I was still waking up to attend another day of ‪Fashion PR Con this morning! Some of my favorite takeaways were the digital workbook, and great swag bag with goodies from Tattly Designy Temporary Tattoos, Pretty Please Nail Polish, Rifle Paper CoJamberry NailsTeen Vogue, and PR Couture.

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There is a God
Hearing the success stories of Danika Daily and Crosby Noricks was the best. Muchisimas Gracias to these ladies and to Ruthie Friedlander for the 101 on digital PR and metrics, Julia Rubin for the inside scoop on how to get an editor to love you, and Jinna Boo for insights on how to work with bloggers. Just so you know Ruthie thinks, “It’s so sexy when a girl can code”, Julia “has a lot of feelings about emails,” and Jinna believes “there is a God” when you get your first big break as blogger. Loved it all, Hasta Luego Tanchis!

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Donut Worry, Be happy with Corey Lynn Calter for Anthro Petites

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Print designed by Stephanie Sterjovski available at the Glitter Guide’s SS Print Shop

Donut Worry, Be Happy because
Anthropologie Petites and Corey Lynn Calter have come together for petite and panza perfect attire!

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Doughnuts Equal Panza
When I think of famous panzas…I think Homer Simpson gets a special premio (prize)– a gold medal for this one.

homersimpsondonutmachine(C) Credit: ‘The Simpsons’

Puchica! (Salvadoran caliche for Wow!) Look at that panza!

Since childhood I have watched the Simpsons, and what will forever be engrained in my memory is Homer Simpson’s doughnut obsession. It’s quite iconic really. I suppose Homer’s panza accomplishments are reassuring for the tanchi. I mean who can say no to a doughnut that’s elegant, scrumptious, and irresistibly good–looking, specifically the ones made by the #1 voted donut shop in LA Weekly?

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They certainly can’t escape this tanchi or the tall and honorary tanchi that came with me to check out the new collection by Anthropologie Petites and meet Corey Lynn Calter herself! Rest assured all you panza lovers! Now with Corey Lynn Calter’s designs for petites, doughnuts are okay for tanchis, especially if they are the kind made by The Donut Snob.

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With Laura – honorary tanchi to my left, and Stephanie – the tall to my right

If Marie Antoinette were alive today, she’d ditch the macaroons for the Donut Snob.
No snob can resist these! If you have never thought you’d find yourself “checking out” doughnuts – at Anthropologie’s Petite Shop in Santa Monica, California – you would have here. The presentation of it all had that special Anthropologie touch – the kind you drool over in their infamous catalogues, where you want everything in sight as you turn the pages of their wonderland (or walk in the store, really). Stacks of caramel, berries, sprinkles, and other delicious doughnut toppings were paired with some wine and bubbly – it was a great start to a monumental event in petite world! Anthropologie is now launching in 7 stores their petites line! Tanchis – were talking actual made-for-petite clothes in a store! Exciting times!

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Although many historical critics have said Marie Antoinette never said to “Let them eat cake,” I’m sure at this occasion she would have said “Let them eat doughnuts” because now, tanchis, we can have our doughnut and eat it too. Be happy.

How so? With:

Panza Perfect Attire brought to you by Corey Lynn Calter
Meet Corey Lynn Calter, a designer who inherited a sewing machine from her grandfather, a tailor from Italy, and a sense of color from her mother, an interior designer. Corey’s been making her own clothes since her teenage years in Philadelphia. Nowadays, you can find her clothes in so many places featuring original prints, flattering cuts, and classic silhouettes. She’s also known for her maxis and jumpsuits – when I heard she was making exclusive petite clothing with long time collaborator Anthropologie – you can imagine the excitement that filled me!

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The tall and the tanchi – looking down and looking up!

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The tall and honorary tanchi meeting designer Corey Lynn Calter (center)

Tanchi Problems: Everything Fits, Mi Pobre Wallet
Everything I tried on fit. Everything. I mean everything – maxis, peplums, dresses you name it. Tanchis, with Anthro petites – our pobre (poor) wallets, but a win for our wardrobes! As fellow honorary tanchi, Laura, put it — now the problem we have as petites has changed. Now that everything fits – it’s like a whole new world has opened up to us where we can get fit and style at the same time. It’s what Aladdin and Jasmine must of felt like riding on the Magic Carpet.

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“A Whole New World”
Would you look at that: no panza. Boy, do I love a dress that can work that panza magic. Check out this Malmaison Petite Floral Dress ($198) – wearing a size 8. It’s a fantastic silk-tencel fabric with great hues for the floral print, a lady-like button up back, and a tailored silhouette that dares to use waist piping, yet doesn’t bring unwanted attention to the panza. This dress requires absolutely no alternations and I can see it easily becoming a staple in my closet! That’s right – no alternations. I’ve paired it with a swanky and very pretty burgundy velvet shoe that glitters light pink– these High Halls Pumps ($158) by Miss Albright are definite head turners!

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Remember that with Corey Lynn Calter’s designs you get an original print, a flattering cut, and classic silhouette – well every garment passes the test. Check out these other garments by Corey Lynn Calter.

Can You Spot the Panza?
Wearing a size 10, very unique geometric print that almost never works on the tanchi body – but of course with the Hypatia Petite Corset Top ($118) – there is the ultimate exception. Nothing like power of a corset to make your panza oh so flattering!

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Laura’s honorary tanchi status makes petiteness so in this season, wearing a wine colored Jeweled Arezzo Petite Maxi Dress ($298) – wearing a size 0. Love the zipper slit detail on the dress and POCKETS!

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We seriously had to stop trying on clothes…

We Loved Everything!
It was a great event put together by the ladies at Anthropologie. They sure pulled out all the stops you can in catering scrumptious hor dourves such as lettuce wraps, bacon wrapped dates, pork sandwiches and so much more.
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As part of the event, they also had a unique photo booth – reminiscent of the 15 ft black pillar in the film, ‘2001: Space Odyssey,’ making every photo look very cool without an Instagram filter which you could instantaneously text, Tweet, or email to yourself.

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#NoFilter
No filtering needed here, or as I always say, curating – the way of the tanchi. Anthro petites has taken away half the curating battle for us (the unpleasant ones) by addressing typical tanchi problems, and allowing us tanchis to enjoy curation for style’s sake and finding cuts that flatter. No filter needed to look fantastic, No settling here for tanchis with Anthro petites.

That’s a wrap at Anthropologie’s Petite Launch with Corey Lynn Calter.
La Bella Tanchi has been covering Anthropologie’s petite line infiltration into stores from the beginning, and you can expect more coverage on their growth. Catch more coverage on Anthropologie’s petite line in a pervious post, Que Yuca ser tanchi, until Anthro did petites!, and, A Tanchi’s Dream Jean; Meet Stevie. Anthropologie has been one of the leaders in offering petite apparel for women that strays away from historical experiences in department stores we’d rather leave in the past. So donut worry, tanchis, be happy! Looking forward to continuing coverage for more great events, collaborations, and fashion, which Anthropologie consistently delivers. Gracias Corey and Anthropologie – tanchis love you! (Even though our carteras (purses) may have a different opinion).

Bobby Flay’s Taste of the World Affair – Breeders Cup Part 2

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Credit: (C) The Great Gastby, 2013

Or was it a Jay Gatsby Affair?
So that’s what it must of felt like to walk into the infamous mansion of Jay Gatsby from The Great Gatsby.

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Stumbling onto unexpected excitement, frolic, and bewilderment, I entered the Huntington Library and Gardens which had been transformed to a lively after party that could have been considered a well orchestrated work of art. #PartyArt

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The Hungtington and I go way back. Having grown up in Pasadena, I had a moment “Back In [My} Own Back Yard” – reminiscent of the tune by my all-time favorite contemporary jazz singer – Madeleine Peyroux with William Galison. Their collabs have an American country icon, Johnny Cash & June Carter Cash nostalgia to them.

Click below to listen to Madeleine jazz it up in, “Back In Your Own Back Yard” and get in the mood as you read about this Gatsby-like affair:

This was not just any after party. The museum remained opened and the beautiful interior, with glistened chandeliers and grandiose furnishings, added to the ‘wow’ factor of the affair (the museum nerd and lover in me). My evening continued on a ‘tanchi adventure’ at Breeders Cup, one of the best affairs I’ve ever attended: A Taste of the World with Bobby Flay.

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Problems with the ‘Tangran’ (tan grande – very big) Panza
The only problem here (because there is always a tanchi problem) was containing my panza with all the delicious hor dourves from around the world. Thank goodness I wore my Lulu*s panza friendly dress, or this could have brought about a tanchi problem reserved for Thanksgiving and other special feast days with Mama Sonia’s cooking!

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We keep it classy with NEON and Rainbow chanclas at Breeders!

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Tantalizing Tasties with an International Flair
To tickle my tastebuds, there was a spread of organic salmon from Ireland, pork liver terrine from the U.K., gourmet falafals, ceviche pineapple, foods representing Argentinian and Brazilian cuisines, and so much more! Not to forget, the hosted cocktails by Tito’s Handmade Vodka and Wines filled the rows of white clothed stations with international bites and flair to gorge on. All that was missing was the global hit – pupusas from El Salvador! This is only a mere glimpse to the spectacular cuisine hosted by celebrity chef and thoroughbred owner, Bobby Flay. AKA Jay Gatsby.

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Looks like Vitameatavegamin has some competition with Bobby Flay.
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Credit: (C) I Love Lucy, a registered trademark of CBS Worldwide, Inc

In Part 1 of Breeders Cup coverage, I wrote about my first glimpse of bewitchment with hats when watching an episode of ‘I love Lucy.’ In Lucy Ricardo’s days hats were worn as everyday accessories and supplements were taken that “taste like candy too.” But a tradition of style is being brought back to contemporary times in horse track lifestyle, and the extravaganzas resembling soirees of the roaring 1920s. It’s wonderful to see a resurgence of all the good things from the past being brought together for the Breeders Cup. I love horses, horse racing, ‘old fashion’, and giving the panza AMOR while being absorbed in roaring 20s ambiance – the past has it going on.

Did I mention how much I love the 1920s?
It doesn’t’ get more Gatsby then when a live band plays jazz, rocking the saxophone, bass, and other soulful instruments – not to mention the beautiful notes hit on the vocal chords. Festive, nostalgic, and dear to this tanchi’s heart because I have a love for jazz, I think this soirée was more Gatsby than even Gatsby’s own party – after all Jay-Z isn’t exactly authentic with the era (as great of a song as it is).
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What can I say? This tanchi likes her horse racing.
Breeder’s Cup is more than just a jean and t-shirt day at the races. The ‘tanchi adventure’ continued on Day 2 at Santa Anita Park in Los Angeles for Breeders. Stephanie and I spent our day in the new View section on the rail next to the Winner’s Circle courtesy of ABR. This area is perfect for rooting and cheering, while NBC was covering the sporting event on Primetime Live. The day was filled with performances by everyone’s favorite, original good witch from ‘Wicked’, Kristin Chenoweth, who by the way is a PETITE! Toni Braxton also made an appearance and sang the national anthem. Even Broadway and 90s throwbacks had a piece of the action, not to mention celebrity ambassadors such as Bo Derek, Kate Upton, and Steven Jackson.

What I wore: More Hats and Panza Friendly Attire
For the occasion Stephanie and I sported hats by Christine A. Moore – just like ‘ol sports.’ Gotta have our hats!
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After a night of Bobby Flay gorging, I wore one of the most panza-friendly dresses I own, the Saray by San & Soni (size L) available at online petite retailer, Gambita Style. This dress caught my eye because it is so colorful and vibrant with its alternating feather pattern. One of my readers, Nicole, commented it was “coloristically perfect!” As soon as I saw it, I had to have it and my panza was grateful for my tanchi style-curating eye. San & Soni are a husband and wife team, native from India, with a design principle of practical luxury. This choice was perfect for the horse race occasion. To get your Saray and other other lovely petite friendly garments from Gambita Style, just enter Gambita4LaBellaTanchi at checkout for 25% off all items in your order!

To finish off the look, I paired it with hot pink and orange Anne Klein heels with a bow for a finishing touch. I accessorized with a heart-shaped opal stone Lalique necklace and large sized royal purple bebe studs (of course). Once again keeping it subtle to let the millinery and dress shine.

Stephanie wore a colorful cameo print dress from Forever 21 and shoes from Anthropologie – a pair of Gingham-Timmed Oxford Heels in the color sand which she scored on sale for $79.95 (originally $118)!
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Until next time, Breeders Cup 2014
What a great weekend at the races and even more so to finish off the weekend with pumpkin flavored delectable cupcake, perfect for the Fall season!

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The 5 million dollar race for the finale was won by Mucho Macho Man – making press and the crowds go wild over the victory. It has been fun, Breeders, and thanks again to America’s Best Racing, Christine A. Moore, Racing Queen Tatiana, Lulu*s, and Gambita! A special thanks to the Huntington and Bobbly Flay aka Mr. Gatsby.

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Bringing Back the Hat at Breeders Cup at Santa Anita Park – Part 1

Tanchi Fashion Blogging Problems

I love hats and endeavors that bring back the hat. After all, every tanchi needs her décor! (And a bit more height could help with blogging as well) – #TypicalTanchiProblems

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Que Yuca ser tanchi, until Anthro did petites!

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Mafalda by Quino Continue reading

All the way from UK – The Carmen by Jeetly Petite

Wahoo! Royal Mail has arrived!

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All the way from UK – The Carmen – I fell in love with the Carmen the moment I saw it at Jeetly Petite. I own a similar style in pink from bebe, but it’s not so great of a blouse for the workplace. You can always count on Jeetly, though, for your “This isn’t college anymore (or entry level)” wardrobe – not to mention I’m huge fan of their bold colors with bow ties!

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Jeetly Petite is an emerging online petite retailer based out of the UK making quality petite apparel perfect for any tanchi’s workplace attire. They are perfect for the tanchi in her 20s – going from entry-level to mid-career professional. It’s that stage in your life when NY&Co. and fast-fashion isn’t cutting it anymore but your not in your 30s yet – ready for the Ann Taylor and Express fashions. Jeetly Petite garments have it all in quality– construction, style, material, and fit. It is a price point value worth every penny! Right now the Carmen and others are on sale – get them while you can! They truly live up theirs claims of being chic and classy, no tailoring necessary, giving a confident look, and using smart tailoring.

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With Jeetly Petite, not only will you get a great product for it’s price but because they are garments made especially for petites – no alterations are required and the fit is impeccable on the tanchi body – especially the panza region. When the Carmen arrived, I didn’t have to wait to schedule my shoot until alteration were done because I put it on and it fit perfectly! Is this really happening?

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It’s so lovely. The feminine details such as an oversized neck bowtie and the satin wrapped button on the cuffs. Such a marvelous piece to put on! A word of caution, though — as silky and soft as the garment is – it is also delicate. It absorbs body sweat easily and I highly recommend saving it for the Fall or Winter season.

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For such a feminine piece – I paired it with a more masculine look, staying in line with Fall 2013 trends. To achieve the fem/masculine look I wore black high-waisted bebe trousers and white suspenders I got ages ago from Wet Seal.

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Suspenders are a favorite accessory of mine to wear to the work place – very fashion forward, yet professional. And yet again, my go-to choice for fashion is bebe because it does everything right. They even make high-waisted pants that are fab in style and fit for the tanchi (even with a panza)!

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For shoes I picked a slightly higher kitten heel high by Steve Madden – plain black closed toed heels. Topped off with accessories – an Anne Klein silver watch and bebe black and white purse – making for the complete “This isn’t College Anymore (or entry-level)” look.

I mean, a new dress doesn’t get you anywhere; it’s the life you’re living in the dress, and the sort of life you had lived before, and what you will do in it later.” – Diana Vreeland.

Vreeland and Jeetly Petite share this mindset- a garment is worth a thousand words and This isn’t college anymore so make sure to take care of the scrunchy bottom looks!. A Scrunch can make all the difference – keep it classy with smart tailoring (and in San Diego) – the only kind you’ll find at Jeetly Petite.

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Shopping tips:
1. I purchased a size 14 (equivalent to a Large) in the Carmen because with petite apparel I always go one size up plus one more for UK and European companies.
2. The price for the Carmen plus delivery comes out to $65.54 in dollars. All pricing is in pounds but you can use Dollars2pounds to help convert.
3. You may get a fraud alert call from your credit card company if you have never purchased overseas.

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Del Mar Tracks & A Petite Jumpsuit

What to wear for a day at the races?
At Del Mar Thoroughbred Club with America’s Best Racing – I can only wear my best: A petite jumpsuit courtesy of The Petite Shop. The Petite shop is the first online store dedicated exclusively to petite clothing for women 5′ 4″. Sold exclusively right now – gasp – is a petite jumpsuit!

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Jumpsuits for Petites
As any petite knows, jumpsuits are problematic because rarely do they fit and are difficult to tailor. Petite jumpsuits are a rare find, but Elizabeth, owner of the Petite Shop, collaborated with, Los Angeles based, District Collection to create a made-for-tanchi jumpsuit with a 30’inch seam in a navy colored jersey like material, making it ideal for panza coverage! A jumpsuit I can actually wear chanclas (sandals) with if I wanted to!

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What to expect at Del Mar Race Track Tracks
When America’s Best Racing Ambassadors tour invited San Diegan bloggers to join racing fans at Del Mar Racetracks – I couldn’t wait to wear the rarity for a day of horses while mingling, handicapping (horse race betting), drinking, and eating, followed by a concert from the reggae group, SOJA — live afterwards via backstage access! Formely known as Soldiers of Jah Army, is a band based in Arlington, Virginia in the Northern Virginia / Washington D.C. area. Among the favorites were “Rest of my Life’ and “I Don’t Want to Wait.” As we listened to great music, it made for a perfect summer time evening experience at the tracks in San Diego. How I love my San Diego!

Check out SOJA’s track, ” When We Were Younger”

 

Love horse racing.
It was a great weekend at the tracks spent with Mary and the gang – learning all about racing culture, handicapping (horse race betting), horses, and chatting about the social and lifestyle aspects of racetracks. If you’re in San Diego – Del Mar Racetracks are a must for the summer time! Especially with their after the races concert series.

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What I wore: A Petite Shop Petite Jumpsuit, Anthropologie accessories, a dash of ‘Marie Antoinette’, and go-to summer wedges by DV
I love horse racing and in a previous post, On your mark, get set, Go! To Opening Day in fabulous hat style!, I featured Del Mar Racetracks with hat style and great fashion for wearing to the races. I love dressing up for the occasion! Curation is the way of the ‘tanchi’ and was put to work for curating my horse track attire with the navy jumpsuit. I paired it with what I call my ‘Marie Antoinette’ necklace, because of it’s French décor color scheme by Anthropologie, as well as a dark brown braided leather belt, also by Anthropologie. I wore my go-to summer tan leather wedge by Dolce Vita. It’s such a great jumpsuit because of the fit (size small, but could go a size up), and also because the suit is like a canvas asking to get styled. There are so many options for styling it and it’s great to look chic while being comfy too! They’re like chic jammies that can be transformed endlessly!

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#AmericasBestRacing and #AmericasBestFashion
At the races you’ll see the best fashion – great dresses, shoes, hats, and fascinators. Mary from the team wore a hot pink and orange maxi dress from Miami designer, Ramona LaRue, that was a hit! It is these aspects of social and lifestyle that are getting pushed to promote horse racing amongst millennials.

Two years ago the Jockey Club who runs Thoroughbred Racing Club (think NFL of horse racing) asked, where is Thoroughbred Racing going? In response, they decided to make an effort to reach new audiences and assembled a millennial marketing team that pushed social and lifestyle angels while promoting racing’s best events. Tada, meet America’s Best Racing!

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What happens at the races?
It is always a great time at the races and I had a little luck winning some cash bets! The great thing about betting on races is that it is different from slot machines and other card games. Handicapping (horse betting) can involve so much — from jockey history, horse history, racetrack history, type of horse, type of track, critics’ favorites and longshot, and all sorts of other stats.

We got to catch the big race – the Pacific Classic where ‘Game on Dude’ had a victory! I am looking forward to catching the super bowl of race horsing at Breeders Cup this coming November 1st and 2nd at Santa Anita Park in Los Angeles. Track horses are beautiful and are great athletes. The tradition of racing and handicapping (betting strategy) leave one to fall in love with sport and build a connection to it while having so much fun enjoying the whole scene.

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Move over Doyers! 
It was great time cheering on horses, ‘Go is the Ocean’ and ‘Go Wave Catching’, listening to great reggae music on a summer night, and admiring the beauty and athleticism of the horses on the paddick pre-race time. The tracks are a great time for any age, for family time or with friends, or even to scoop out the latest fashion and music scene. Move over Doyers! Tailgating and America’s past time have been great fun, but I’ve got a new sport I’m routing for!

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Pictured here on day two, what I wore is a black silky tank by Madewell paired with a white high-low maxi skirt from Buffalo Exchange, gold flip flops, and a black and gold statement necklace from Nordstroms. Black and white purse by bebe (of course), I just can’t leave home without my bebe.

racingqueen

Pictured here is Racing Queen, Tatiana, wearing a fabulous hot pink dress with a matching fascinator. Continue reading